Redefining Style with Fashion Film Production in Gurgaon
A photograph captures a garment; a film captures a mood. In the luxury markets of Gurgaon (think Ambience Mall, Chhatarpur farms), fashion brands need more than static images. They need movement. TM Production offers high-end Fashion Film Production in Gurgaon that rivals international editorials.
A fashion film is not a commercial. It is often non-linear, abstract, and highly aesthetic. It focuses on the texture of the fabric, the flow of the dress, and the attitude of the model. It sells a lifestyle.
Visual Aesthetics
We use specific techniques to achieve the “editorial” look:
- Slow Motion: Shooting at 120fps to make a hair flip or a dress twirl look epic.
- Creative Lighting: Using RGB lights, projections, and shadows to create drama. (Similar to our Music Video lighting).
- Art Direction: We collaborate with top stylists to ensure the set design complements the clothing.
The Collaborative Process
- Mood Boarding: We pull references from Vogue, Harper’s Bazaar, and Pinterest.
- Casting: Finding the face that embodies the brand (with help from our Fashion Studio network).
- Filming: A focused shoot day, often moving between studio and location.
- The Edit: Fast cuts, glitch art, or smooth dissolves—dictated by the music.
Frequently Asked Questions
Q: How long is a fashion film?
A: Usually short. 45-60 seconds for Instagram, maybe 2 minutes for a website loop.
Q: What about music rights?
A: We use licensed music tracks so you don’t get copyright strikes on social media.
Q: Can this be combined with a photo shoot?
A: Yes! “Hybrid Shoots” are very popular. We have a photographer and a cinematographer shooting the same model simultaneously to save costs.
elevate your brand with cinematic motion. Choose TM Production.